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Cookies policy

Cookies and other technologies

When you use our sites, we and third-party companies collect information by using cookies and other technologies such as pixel tags (for simplicity we refer to all such technologies as 'cookies'). A cookie is a text file containing small amounts of information which a server may download to your computer, mobile or tablet when you visit a website or use an app. A pixel tag (sometimes called a web beacon) is an invisible image with a line of code which is placed within an email message or on a web page.

There are different types of cookies which are used to do different things. These include letting you navigate between different pages on a website efficiently, remembering preferences you have given and helping us to identify ways to improve your overall site experience. Others are used to provide you with advertising, which is more tailored to your interests, or to measure the number of site visits and the most popular pages. To find out more about cookies visit About Cookies or All About Cookies.

To help you understand the different types of cookies we use on this website and what they do, we have grouped cookies into four categories as described in the ‘Cookies used on our sites’ section below. To see the cookies used on this site that fall into these categories, to control the types of cookies used and to see how long the cookies last, please use our cookies management tool.

Information collected via cookies and other technology

The cookies used on this site do not collect directly identifiable personal information such as name, address, email address etc. However, certain cookies may collect information which relate to a unique ID or another identifier which, when combined with other information, allow a profile to be created. This profile is used to target adverts to your interests. This ad personalisation is explained more detail in the section below.

Cookies used on our sites

We have grouped the cookies used on our sites into four categories as set out below. As well the cookies we use, we work with third-party companies who place cookies on your device. For a list of third parties we use, please use our cookies management tool. Please note that the data they collect may also be subject to their privacy policies.

When working with third-party companies we take steps to protect your data. For example, we place contractual limits on how data collected about people using our services is used and we regularly audit our sites to make sure only cookies we have authorised are being used.

Strictly necessary cookies

These cookies let you move around the website and use essential features such as accessing secure areas of the website and identifying you as being logged in. These cookies don't gather any information about you that could be used for marketing or remembering where you've been on the internet. As these cookies are necessary for the correct functioning of our website, you are unable to control their use from within the cookies management tool.

Performance cookies

These cookies collect information about how visitors use our websites including:

  • details of the site where the visitor has come from (e.g. referring domains, search engines, marketing campaigns)
  • pages viewed
  • the site path of the visitor
  • which content visitors are clicking on
  • which products visitors are interested in and purchase
  • the total number of times a visitor has been to our website

We use the information to improve our website and enhance the experience of its visitors. We may share this information with analytics and search engine providers that assist us in the improvement and optimisation of our site.

Functionality cookies

These cookies allow our websites to remember choices you make (such as your username, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog.

Advertising cookies

These cookies are used to collect information about your browsing habits to deliver advertising more relevant to you and your interests. The personalisation of ads may be based on data collected about your use of our services (for example what pages you visit) and other data attributed to you by the ad platform. These include data points such as interests, age, gender and similar statistical characteristics inferred from internet browsing or marketing data that an advertiser holds about you.

To personalise our advertising and web experiences, unique identifiers such as an ID stored by a Cookie, or a Mobile Ad ID are used to help create an ad profile. These are unique codes set on your device’s mobile operating system. Data that identifies you directly, such as name, mobile number or email address is not collected by the cookies or used for the purposes of advertising.

We work with carefully selected partners to show both personalised and non-personalised ads. These partners include advertising agencies and tech platforms who perform data analysis to enable personalised ad delivery and tracking. These companies may also use data collected from cookies dropped by other websites you have browsed on your device. This enables the display of ads based on your browsing behaviour, which may mean the ads you see are more relevant to your interests. This can also help to limit the frequency of adverts you see across the internet if you have already seen a particular ad.

These partners may use a process called cookie syncing to process data from other sources, including your browsing of other websites, to infer what type of ad might interest you. This activity is performed by matching the cookie ID assigned to your device with another cookie ID likely attributable to you but held in a different database.

To find out more about how ad personalisation works please visit Your Online Choices.

Name Description Category Expiry
ASP.NET_SessionId General purpose platform session cookie, used by sites written with Microsoft .NET based technologies. Usually used to maintain an anonymised user session by the server. Strictly necessary Session cookie - expires when the browser is closed.
_cfuvid Used by Cloudflare’s security features to identify individual clients behind a shared IP address and apply rate limits to maintain site performance and prevent abuse. Does not track users across sites. Strictly necessary Session cookie - expires when the browser is closed.
__cf_bm This cookie used is to distinguish between legitimate human users and potentially harmful automated traffic, such as bots, automated scripts, and crawlers by enabling technology which assesses various factors such as browsing behaviour, device information, and IP address. The cookie contains information related to the calculation of Cloudflare’s proprietary bot score. and, when Anomaly Detection is enabled on Bot Management, a session identifier. The automated decision process allows or denies access based on the Bot Score generated. Strictly necessary 30 minutes
__CookieConsentV300 This cookie name is associated with a JavaScript plugin which is used to comply with EU guidelines and alert users of the use of cookies on the website. Strictly necessary 180 days
TESTCOOKIESENABLED Used by YouTube to check if the user's browser supports cookies before setting other YouTube cookies. Does not contain identifiable data. Strictly necessary A few seconds
_hjid Hotjar cookie. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behaviour in subsequent visits to the same site will be attributed to the same user ID. For more details, please see Hotjar’s privacy policy. Performance cookie 1 year
_hjFirstSeen Identifies a new user's first session on a website, indicating whether or not Hotjar is seeing this user for the first time. Performance cookie Session cookie - expires when the browser is closed.
_hjAbsoluteSessionInProgress Used to detect a user’s first pageview session. This allows Hotjar to determine if the visitor is new or returning during a session for analytics purposes. For more details, please review Hotjar’s privacy policy. Performance cookie Session cookie - expires when the browser is closed.
_hjSession_3796745 A cookie that holds the current session data. This ensures that subsequent requests within the session window will be attributed to the same Hotjar session. Performance cookie Session cookie - expires when the browser is closed.
_hjIncludedInSessionSample Used by Hotjar to detect a user’s first pageview session. This helps identify whether the visitor is new or returning within a single session for analytics purposes. Performance cookie Session cookie - expires when the browser is closed.
_hjIncludedInPageviewSample Set by Hotjar to determine if a visitor is included in the pageview sampling used to generate analytics. This helps ensure consistent sampling across visits. Performance cookie Session cookie - expires when the browser is closed.
_hjSessionUser_3796745 This cookie is set by Hotjar to assign a persistent, unique user ID for the website. It allows Hotjar to identify returning visitors across sessions for analytics purposes. Performance cookie Session cookie - expires when the browser is closed.
_ga_X0DMN3ZT1G Used by Google Analytics to identify and track an individual session with your device. Performance cookie Session cookie - expires when the browser is closed.
_ga_V1VQCPSY6V Used by Google Analytics to identify and track an individual session with your device. Performance cookie 720 days
_ga This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sitessite’s analytics reports. By defaultdefault, it is set to expire after 2 years, although this is customisable by website owners. For more information about Google's processing of your personal data, please consult Google's privacy policy. Performance cookie 2 years
vuid This cookie is set by Vimeo, a video-hosting platform, to collect analytics data on how visitors interact with videos embedded on a website. It assigns a unique ID to each user to track video viewing behaviour and performance metrics. The information gathered helps Vimeo improve its video delivery and user experience. Functional cookie Session cookie - expires when the browser is closed.
AWSALBCORS This cookie is set by Amazon Web Services’ Application Load Balancer to ensure that requests are consistently routed to the same server during a user’s session. In some cases, it may also be used to attribute affiliate commissions when a visitor arrives via an affiliate referral link. This helps identify the referring website and enables accurate tracking of referral activity. The cookie supports reliable website performance and cross-origin resource sharing (CORS). Functional cookie 6 days
AWSALBTG This cookie is set by Amazon Web Services’ Application Load Balancer to maintain consistent routing of user requests to the same backend server during a session. In some implementations, it is also used to attribute affiliate commissions when users arrive via referral links. This helps identify the originating website and ensures accurate affiliate tracking while supporting stable site performance and load balancing. Functional cookie 6 days
AWSALBTGCORS This cookie is set by Amazon Web Services’ Application Load Balancer to maintain consistent routing of user requests to the same backend server, ensuring site reliability and performance. It also supports cross-origin resource sharing (CORS) requests. In some cases, it may be used to attribute affiliate commissions by identifying the referring website when a user arrives through an affiliate link. Functional cookie 6 days
AWSALB This cookie is set by Amazon Web Services’ Elastic Load Balancer (ELB) to distribute incoming traffic across multiple servers, ensuring optimal website performance and reliability. It helps maintain a consistent user experience by directing each session to the same backend server. This cookie supports load balancing functionality and improves site stability. Functional cookie 6 days
countryName This cookie is used to store the user’s country information. This allows the website to display region-specific content, settings, or language preferences, helping provide a more localized and relevant user experience. Targeting cookie Session cookie - expires when the browser is closed.
_lfa This cookie is used by Leadfeeder to track visitor behaviour on the website to build visitor profiles for improving site analytics and marketing effectiveness. Targeting cookie Session cookie - expires when the browser is closed.
VISITOR_PRIVACY_METADATA This cookie is set by YouTube, a video-hosting platform owned by Google. It helps manage user privacy settings and preferences related to embedded YouTube videos on a website. YouTube collects data from visitors interacting with these embedded videos and combines it with profile data from other Google services to deliver targeted advertising across Google’s network of sites and third-party websites. Third party targeting cookie 5 months
__Secure-YEC This cookie is set by YouTube to manage and track user interaction with embedded videos and advertisements. It helps measure engagement and supports personalized advertising by ensuring ads are relevant to user interests. This cookie typically persists for an extended period and is used as part of Google’s broader ad delivery and measurement services. Third party targeting cookie Few seconds
YSC YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Third party targeting cookie Session cookie - expires when the browser is closed.
__Secure-YNID YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Third party targeting cookie 5 months
__Secure-ROLLOUT_TOKEN This cookie is set by YouTube, a video-hosting platform owned by Google. It is used to manage feature rollouts and ensure the proper functioning of YouTube’s embedded video services. This cookie helps maintain consistent performance and user experience when new YouTube features are introduced or tested. While it may interact with other Google services, its primary purpose is functional rather than for advertising. Third party targeting cookie 5 months
VISITOR_INFO1_LIVE This cookie is set by YouTube to track user preferences and behaviour for embedded videos on websites. It is used as a unique identifier to measure viewing activity and determine bandwidth, helping YouTube optimize video playback performance. The data collected may also be used to deliver personalized advertising across Google’s network of websites. Third party targeting cookie 5 months
NID Used by Google to store user preferences and to personalise ads on Google websites, based on recent searches and interactions. Third party targeting cookie 6 months

Cookies and other technologies

How can you control the use of cookies?

You can control the use of cookies at any time by using our cookies management tool. Alternatively, you can use your browser settings to manage cookies including deleting cookies previously stored and blocking cookies from being set.