Written by Jan Adams, former Managing Director, Bupa Aged Care New Zealand
Nursing Now is a fantastic international campaign, which aims to enhance the profession of nursing globally by raising the profile of nursing as a career and supporting nurses to grow into leadership roles.
There are many similarities between the Nursing Now campaign and what we want to achieve for nurses at Bupa. Engaging and connecting with nurses is a key part of the campaign and it’s something we aim to do through our Global Nurse Fellowship.
We decided to support Nursing Now by launching our own global Nursing Now Group. The group is led by nurses themselves and is a way for our nurses to tell their stories, to share the challenges and achievements of a career in nursing, and to help shape the development opportunities open to all nurses at Bupa. And, of course, it’s a chance to tell the world how proud they are to be members of the nursing profession!
It has been great to see how Bupa nurses want to play an active role in our Nursing Now group, using the campaign as catalyst to build connections with each other. During one group meeting, our nurses discussed circulating a banner across Bupa, so nurses working in our care homes, clinics, hospitals and offices around the world could sign or write a message supporting one another. They also hope to encourage conversations about nursing across the organisation and demonstrate the value of their work. The team made this happen and the finished product is beautiful. It reinforces the fact that our nurses are part of a global nursing community here at Bupa.
Bupa nurses play a key part in delivering our purpose of helping people to live longer, healthier, happier lives. We value our nurses tremendously and celebrate the important role they play in our customers’ lives. We are therefore keen to consistently create opportunities for Bupa nurses where they can learn and grow – whether that’s by finding ways to inspire nurses to develop their careers or by enhancing the training opportunities available to our nurses.
We are particularly committed to developing our nurses into leadership positions and growing young nurse leaders of the future. As part of this commitment, we are proud to be participating in the Nightingale Challenge. This aspect of the Nursing Now campaign aims to see 20,000 nurses and midwives under the age of 35 given leadership training opportunities globally during the year 2020. At Bupa we hope to provide such opportunities for at least 80 nurses under 35, as well as for many more nurses at later stages in their careers.
Nursing Now is such an important campaign to the nurses here at Bupa and it was wonderful to see them celebrating together at the launch event last week. I’m so proud of what our nursing community has already achieved and I’m personally very excited about what the future holds for both our nurses around the world, and nursing as a profession.