The Health: Our Business II report has been grouped into five themes, in which Members and Friends of the Network share examples of innovative and exciting initiatives they are leading on. At the end of each section we have asked one of the most exciting thought leaders we have encountered in that space to reflect on these case studies and to draw out what they see as the most valuable lessons that we as a network and others around the world can learn.
Community and preventionThere is a clear need to share how the challenges of what and how to evaluate have been tackled and (where possible) overcome. Were the CMO Network to engage with the community and prevention agenda, it will help to clear the path to a much greater understanding of what works in promoting healthy lifestyles, over what time scale, in what settings and for whom – in the workplace and beyond.
For too long mental health difficulties have been outsourced to Occupational Health or to an Employee Assistance Programme. Open communication between employees and their managers is crucial along with providing people with the tools to manage their work lives and emotions more effectively. However, initiatives and interventions require data on the long-term impact to ensure finance holders invest in this new approach in the future.
We need implementation and dissemination research to identify ways to diffuse best practices within the Total Worker Health and systems approach framework so that they become the industry norm among not only large corporations but also small and medium-size companies.
With no end to the rise of digital health in sight, employers looking to improve employee productivity would be well-served to think about how digital health can be integrated effectively into workplace health initiatives.
Mass participation and sustaining engagement
Continued engagement is more likely and more effective when driven by supporting social processes, such as social conformity and social comparison.
Shaping our world
A critical component of shaping the future of healthcare will require a repurposing of primary care to engage and support patients in understanding their preferences. This avoids uninformed treatment decisions at the frontlines and uninformed capacity investment and funding decisions at the system level.